Tuesday, November 10, 2009

AAR...Can pirates dance?

Religious rituals. There are the big rituals (coronations) and little rituals (like a family Bible reading.) Some are very tightly scripted; you don't have much leeway in a funeral or a remembrance service at a cenotaph. Other rituals are more open to interpretation; I have lots of room for innovation in a wedding ceremony like readings, music etc. as long as certain things occur like vows, pronouncement etc. I remember in my wedding the Minister forgot to say "you may kiss the Bride." Now I did eventually get to kiss her and I'll let you in on a secret: I kissed her before the wedding! ;-) But I'll always remember that omission because...well, you are supposed to say that at weddings, right?! Yet rituals are not static and can change over time.

One session I attended discussed how popular media can transform religious traditions. (I'm separating faith and religion here: I believe that faith transcends culture since it finds its source in God; religion on the other hand is one way in which we live out our faith in community.) The premise is that religion is socially constructed (societies create and recreate religious traditions) and media is also socially constructed (societies create media and use it for their purposes). Both interact in culture and they change each other.


Here is one example that Lynn Schofield Clark presented. This wedding video that has gone viral on YouTube. "J and K's Big Day" was a private choreographed moment as part of a wedding processional. The video was posted on YouTube for family and soon was viewed 31 million times. They were invited onto the Today show and it became a much copied hit creating a new wedding tradition almost over night. Now this is hardly a dramatic change but it would have been impossible before the internet. Ritual and tradition can be shaped by the web.

For your viewing pleasure : the Lego version of "J and K's Big Day."

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